Can I run the Chicago Marathon? 🏃🏽🌭

Hola ⚡️

I’m back in Chicago, ready to enjoy the last few weeks of good weather. After a rough few weeks, my top priority is getting back in shape to run the Chicago Marathon on October 13th. Even though I missed almost three weeks of training, I had my first session today. Breathing was tough, but my legs felt solid. I’ve got 45 days to go all in, and I’m determined to hit that starting line.

Atla* Studio

We ended last month on a high, breaking sales records and wrapping up a major project. Now, we’re gearing up for an exciting new venture in the U.S. I’m also focusing on fine-tuning the agency’s structure and showing off our portfolio in a way that truly highlights the value we bring.

TigreTigre 🐅

While in San Luis, I spent a lot of time at TigreTigre, working closely with my partners and the ops team. We’ve been fine-tuning every aspect of the dining experience, and it’s paying off. It’s been awesome to be so hands-on and find ways to improve things.

WeLoveDaily ⚡️

WeLoveDaily also hit a new sales record, which is super exciting. The big focus now is ramping up our mockup sales. It’s been slower than we hoped, but we’re tweaking our strategy and planning to reach out directly to designers and studios here in Chicago. It’s all about learning and adapting before we drop our next set of mockups of Mexico City 👀

By the way, the full collection of Chicago Mockups is now live and available to everyone. If you want to check out what we’ve been working on these past few weeks, it’s worth swinging by our site. We’ve got a totally free sample up for grabs. Let me know what you think of this first mockup collection!

For now, I’m all in on training, dialing in my diet, and building the habits I need to cross that marathon finish line. The goal isn’t to break any records but to finish strong, in good spirits, and at least better than I felt after the Ironman at Boulder a few months back.

Oh, and don’t forget—I created a quick Brand Analysis questionnaire. It’s a super handy way to check in on how your branding strategy is holding up. You can check it out here!

Thanks for all the support.

José